14 Years Lady in Red at Sindhorn Kempinski Hotel Bangkok

Bangkok, 15 January 2024 – Sindhorn Kempinski Hotel Bangkok celebrates the 14th anniversary of the iconic Lady in Red programme.

Joining every Kempinski hotel around the world in commemorating this embodiment of Kempinski elegance and style in service.

Instantly recognisable in the colour of passion, warmth and soul, the Lady in Red® is the embodiment of everything Kempinski stands for.  Focusing on customising guest stays that exceed expectations, the Ladies in Red have become renowned for their understanding and attention to detail when it comes to enhancing every experience while visiting a Kempinski hotel.

To honour them, we celebrate our dedicated brand ambassadors who have been creating unforgettable memories for guests across the Kempinski constellation for the past 14 years during 22 to 28 January 2024.

Their striking red outfits blend Kempinski’s traditional European style with classic Thai flourishes, as every Lady in Red represents the best in Kempinski and in the destination city. This is furthered by their expansive local knowledge and comprehensive hospitality skills to assist guests at every moment, from check-in to check-out.

“A Lady in Red can curate the ideal experience for every guest, whether business or leisure, formal or spontaneous,” explains Christian Ruge, General Manager “Discrete and discerning, they can help create memorable moments or perfectly executed events seamlessly with grace and signature Kempinski style.”




About Sindhorn Kempinski Hotel Bangkok: A new perspective on Bangkok, this unique hotel experience rises above the hectic rhythm of one of Asia’s most vibrant cities. An oasis designed with space to breathe and a mission to prove Bangkok is more than a destination for spending sprees and indulgent temptations. Nestled close to the edge of Lumphini Park and Bangkok’s ‘green corridor’ – home to embassies and Thailand’s most prestigious residences – is Sindhorn Kempinski Hotel Bangkok. Much more than a hotel, this is a new landmark destination within a fully integrated lifestyle village. A city wellness sanctuary committed to helping guests experience the guilt-free good life.


About Kempinski: Created in 1897, Kempinski Hotels is Europe’s oldest luxury hotel group. Kempinski’s rich heritage of impeccable personal service and superb hospitality is complemented by the exclusivity and individuality of its properties. Today the Kempinski Group operates 80 hotels and residences in 34 countries and currently has more than 26 prestigious projects under development around the globe. Each fivestar hotel reflects the strength and success of the Kempinski brand without losing sight of its heritage; each one imbues the quality guests have come to expect from Kempinski while embracing the cultural traditions of its location. The portfolio comprises historic landmark properties, award-winning urban lifestyle hotels, outstanding resorts and prestigious residences. Kempinski is a founding member of the Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands.


For further press information, contact:

M.L. Chantanipa Kasemsri

Director of Public Relations and Protocol

Sindhorn Kempinski Hotel Bangkok

T +66 02 095 9999


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